Hack the Greens
Plantagen 2013-2014Purpose: Digitalize the plant industry by creating tools to facilitate increased sales and customer satisfaction. I get passionate about good ideas and I have the passion and attentiveness to see beyond industry and business restrictions. My expertise is identifying new areas of practice and making sure it is user friendly. To be a visionary […]
For the love of bikes
NEWaste 2010-Purpose: Supporting everyday cyclists and making the bicycle an easy choice no matter the weather or season. I believe that a good idea can make a difference in the world. I believe that we need to find solutions in everyday life and make the right choices easy. Transportation is one of the biggest impacts […]
Let’s communicate!
IKEA 1997-1998Purpose: Create a homogeneous communication tool for range and products at IKEA in line with the IKEA philosophy. I believe in finding ways that communicate the meaning and hard work behind a product range. There is a story to be told, a well worked out context and an intended area of use based on […]